Legal fields / E-commerce in Denmark

E-commerce in Denmark

The Danish e-commerce market offers great opportunities, but also requires compliance with strict legal requirements. Online retailers and platform operators must comply with consumer protection laws, the GDPR and the Danish trademark law. We advise you on all legal aspects of online trading in Denmark and help you to avoid warnings and fines.

We also advise you on e-commerce in Germany – from designing general terms and conditions to consumer protection.

Key aspects

E-commerce in Denmark is subject to clear legal regulations, which differ in some details from German law. Companies must observe Danish consumer protection requirements, GDPR regulations and rules on price indication. Platform operators are also subject to new obligations under the Digital Services Act. Missing or unclear terms and conditions, privacy policies or cancellation policies can lead to sanctions. We support online retailers and platform operators in designing their business in a legally compliant way to minimise risks and sell successfully.

What we can do for you

We provide comprehensive advice on legal issues in Danish e-commerce:

• Creation and review of terms and conditions, data protection declarations and cancellation policies
• Implementation of the GDPR and cookie guidelines for online shops
• Advice on Danish consumer protection and competition law
• Legally compliant design of online shops and platforms
• Support with price indications, advertising law and trademark law
• Representation in the event of written warnings, disputes and official proceedings

Your contact person

Micelle Vigand Hegner

Lawyer (on parental leave)

M +45 31 51 27 80
E mvh@advores.com

Peter Broen

Lawyer, Partner

M +45 26 28 14 54
E pbr@advores.com

Unfortunately we don't have any articles in English, but you can find all our topics in German and Danish.